I recently came across an infographic on viral content marketing shared by Mashable and since the topic is hot, with the success of ‘Why this Kolaveri di?’ video,  I thought why not compile the learnings in a presentation .  I shared this with my colleagues at Blogworks as part of a discussion on why and how content goes viral.

Some of the points that you might want to keep in mind when designing content for social media

  • Why would people want to share this content? I have shared a check-list
  • What are the key ingredients for a successful viral content design?
  • What is an integrated execution?

Like we all know, there is no telling on what will go ‘viral’ but maybe there is a way to improve the chances :). Do share your thoughts.