Second edition of IndiaSocial CaseChallenge, India’s only social media case-study competition, organised by IndiaSocial, a social media news and insights community, in association with NM Incite (a Nielsen/ McKinsey company) is now live.

Open for submissions from 30 May through 19 June 2011, CaseChallenge-2 invites brands private and government organisations, not-for-profit bodies, media owners, celebrity brands to submit their social media work in India.

The CaseChallenge, now in its 2nd edition, recognises best social media work (undertaken in India) under 3 categories:

  • Best strategic programme (more than 6 months duration)
  • Best campaign (less than 6 months duration)
  • Best use of a platform/ channel (limited to use of ONE channel only)

The CaseChallenge-2 Jury Members consisting eminent personalities from the fraternity, identified basis their expertise and knowledge, tests the rigour of these promises on strategic parameters to select winners for 1st position, 1st runner-up and 2nd runner-up positions.

Winning teams of 1st position and 1st runner-up positions, in all 3 Categories, would also be entitled to a cash prize of Rs. 50,000/- and Rs. 25,000/- respectively.

Winning cases will be showcased on IndiaSocial; Mint; Impact Magazine and subsequently in Edition 2 of the IndiaSocial CaseBook.

You can submit your entry here.