Category Archives: Mythologic

Should it be about Facebook, Twitter or about Krishna of social media?

By Amita on June 24, 2010

Working in the kitchen last week, I could hear the plotting and scheming underway among the rival factions of Pandavas and Kauravas as Dad watched completely riveted by the epic Mahabharata (he has the DVD collection on Moser Baer).
In this episode, Krishna was convincing the Pandavas by his inimitable logic how they could defeat the… Read more »

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Mythologic (more like Folksologic this time) episode 2: Baloo, the Miser.

By Rajesh on June 16, 2009

This one is really a simple folk tale from a book by Children’s Book Trust that I recently bought. The comparisons just flashed in my head based on a client engagement earlier that day. Keeping with the text in original form, I have kept the language simple. Read on…
The rules:

Translating from source – the original… Read more »

Also posted in Marketing, Social Media | Tagged Blogworks, business, Folkfore, India, Marketing, Marketing & Communication, Mythologic, rajesh lalwani | View Comments

Interesting Day!

By Rajesh on December 7, 2007

I have been itching to write for the last few days but have just been overwhelmed with things, professional and personal. Whenever I finally sat down to write something or the other has come up to pull me away. I intend to write a post tonight and put it up by the morning. In the… Read more »

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Mythologic, episode 1: Krishna, Chandra and the God of gods!

By Rajesh on October 10, 2007

So here we go! I seeded the series in my last post and here is the first attempt, the promised Krishna story (equally the Chandra-the moon god -story).
But first, the rules:

Quoting from Dr. Devdutt Pattanaik, I will use text in colour brown
Quoting from any other source, I will use text in colour green
Rest of the… Read more »

Also posted in Social Media | Tagged Blogs, chandra, hindu mythology, Krishna, mythology, Social Media, the moon | View Comments

Myths and interpretations!

By Rajesh on October 7, 2007

I was first exposed to Dr.Devdutt Pattanaik’s writings through his book Goddess in India that my friend Arshiya Sethi gifted me a few years ago. Then last month I picked up his book myth = mithya – a handbook of Indian Mythology. As I read the book, written in a style that’s engaging by… Read more »