Category Archives: Marketing

Mobile money

By Swetha on July 27, 2010

I remember my first class in Economics – “Evolution of money”. The lecturer took us through the lugubrious story right from barter to paper money, while we were dozing off in the last benches of the classroom. I was reminded of this story today, when I sat reading about ‘mobile money’. Money has come a… Read more »

Also posted in Marketing & Communication, Social Media | Tagged Airtel, banking, eko, financial, mobile money, nokia, obopay, telecom | View Comments

Number Portability: Are you gonna give your mobile operator the boot?

By Rajesh on November 21, 2009

Take our Poll:

Also posted in India | Tagged Aircel, Airtel, Idea Cellular, India, Mobile, Number Portablility, Survey, Vodafone | View Comments

Love marriage; arranged wedding.

By Rajesh on September 22, 2009

I haven’t yet gotten over the frenzy of last fall – when I got married – and the wedding season is upon us again.
Weddings, are a burgeoning industry in India, with its size estimated to be Rs. 1,90,000 crores according to this story.
Interestingly, even as more and more of our youth marry for love,… Read more »

Also posted in General | Tagged India, Marketing, Marriage, Rituals, Wedding | View Comments

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