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Helping create brands for the future

Driven by purpose and meaning, we help global brands and organisations strategically leverage digital and social media to draw insights, engage stakeholders in conversations, build communities, and co-create for business impact. [ ... ]
Media
Mint  featured Blogworks Most Mentioned Political Leaders & Parties - #Elections2014 Daily Tracker, both in their print publication, and their website LiveMint
The Blogworks IndiaAuto Social Index, July 2014 edition is now available for download to auto brands and agencies. Through leaderboards that we have created, the report will help auto brands to monitor their performance vis-à-vis their competitors over a period of time. Updated every month from here on, the report will show monthly online movements in brand conversations and impact. The report features 37 brands in the 4 wheeler consumer vehicle segment.
  • Top auto brands by mentions
  • Top brands by Brand Vibrancy Index (BVI)
  • How sentiment has shifted for your brand over time
  • How vibrant your brand is, in comparison to your competitors
  • Category summaries and key conversation drivers
Download the abridged version of the report by filling the form below: [contact-form-7 id="8695" title="AutoReportForm_July_2014"]
  • Case Study: Harley-Davidson

    Case Study: Harley-Davidson India celebrates 110 Years of Freedom on Social.
  • Which type are you? ;)

    Are we your type?
  • Top Gun - Introduction

    An introduction to the Blogworks Top Gun Knowledge Programme.
  • Rajesh Lalwani,CEO,Blogworks

    Interview with Rajesh Lalwani, CEO, Blogworks Part-1
  • Helping create brands for the future

    Blogworks is helping create brands for the future through the art of conversations and the science behind.See how we do it.
  • Rajesh Lalwani - Opening Address

    Rajesh Lalwani, Principal Coordinator, IndiaSocial at the opening address of the IndiaSocial Summit 2012.
  • Rajesh Lalwani, IndiaSocial Summit 2012

    Rajesh Lalwani, Founder, Blogworks giving his presentation at the Power Panel: Future of Reputation at the IndiaSocial Summit 2012.
  • Clean India - ideas for India

    We believe, people have to be brought in to change India's destiny. Can we co-opt the changemaker in all of us?
  • Rajesh Lalwani, CEO, Blogworks Part-2

    Interview with Rajesh Lalwani, CEO, Blogworks Part-2

What's keeping us happy

  • Blogworks completes 7 years today. Hurray! Read about what we've been busy with this year here.
  • Allen Solly's ‘End of Season Sale campaign’ was recognised at the PMAA Dragons of Asia awards with the ‘Order of Merit’ under Best Brand Trial or Sales Generation Campaign category. Congratulations to team Allen Solly and all our partners! [...]
  • We work with publishers like Facebook, Google, YouTube directly to deliver you great RoI and high impact social, search and video ad solutions. Write to us and see how we can work together.
  • We've put together a set of insights offerings for FMCG, Auto, Fashion & Lifestyle, Telecom and BFSI brands to aid marketers in developing their go-to-market strategy. Take a look and write to us.
  • It's raining awards! The Blogworks submission for Mahindra won Gold at the Indian Digital Media Awards 2013 in the 'Best Integrated Campaign - Corporate' category. Congratulations to team Mahindra and all partners who work on the programme. :)
  • The Blogworks submission for Mahindra won a Silver at the Campaign India Digital Crest Awards 2013 in the 'Integrated' category. Congratulations to team Mahindra and all partners who work on the programme. :)
  • We've taken the next step in our journey at Blogworks and finalised our new Mumbai office at Pedder Road. :)